Magicbrick’s Flagship product


It’s completely free to visit the kiosk and they charge a premium from developers to advertise their property. Other than the Virtual reality they have 3D hologram display and LCD displays for developers to showcase their properties. Magicbricks experience center is not a one-stop solution for developers it’s just a one of the innovative solutions.
Dream Home Festival
Dream Home Festival is an online real estate event organized by magicbricks every year during Diwali festive season to create an urgency in the real estate market.
Its  like Flipkart’s BigBillion Dollar sales or Amazon’s Great Indian sale where the builders announce lucrative offers for the end buyers which stays in the market for a limited period only.

Magicbricks in association with other print and advertisement media promotes this offers in the market very loudly and create a buzz among the property buyers.
As said magicbricks being a pioneer in the online real estate listing they recently launched the exclusive section to display deals and offers in the real estate called Seal the deal.
An opportunity for the home buyer to close his property at better deals and an opportunity for builder/promoters to sell his properties faster in the market.
The concept is very simple, builders offer some lucrative offers and this offer stays in the market for a limited time. Within this time frame, a buyer either has to block the property or purchase it to avail the time framed offers.
Magicbrick’s Flagship product
Magicbricks is a pioneer in introducing innovative real estate advertisement solutions which is one of the top reasons for their continuing success in the industry.
Magicbricks recently launched an effective real estate remarketing tool to target the defined real estate buyers, it functions as a regular Google remarketing tool except the fact it targets real estate buyers in specific.
For example: if a property buyer searches for a property in Chennai then the advertiser can follow that particular buyer wherever he migrates online, it can be Instagram, Facebook or news reading sites like TOI, the builder ad follows vigorously for the next 10 to 20days.
Builders can set their TG (Targeted Audience) based on the city, locality, budget and can tap their competitor’s audience also. Really a great tool to create a buzz in a shorter period.
Magicbricks iProspect
Magicbrick’s iProspect is an access to buyers database for builders/advertisers where builders can view the requirements posted by buyers.
For example: If I am a looking for property in a particular locality I post my requirement in Magicbricks, this data will be shown to builders/advertisers by hiding the contact details of the buyer.
To view the contact details of the buyer, the advertiser has to buy credits from magicbricks. The number of credits varies from the requirement to requirement. But the drawback of this product is advertisers cannot differentiate original buyers from agents/brokers.


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